At AUMORE, we believe that the purest form of love deserves the finest design.

Our brand is born from a simple, profound principle: to weave the very essence of love through design into every essential garment for your little one.

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The name AUMORE is a beautiful harmony of intent.

It starts with AUM, the sacred, resonant sound that represents the universe, peace, and the ultimate foundation of existence. This universal whisper is paired with AMORE, the Italian word for love - the boundless, human connection that fills our lives with joy and laughter.

AUMORE is the thoughtful union of the cosmic and the intimate.

Young girl wearing pink striped pajamas standing against a beige background
celebrating childhood

Our Philosophy

Each piece of AUMORE clothing is more than just fabric; it is a soft embrace. Our mission is to provide parents with a trusted space where they can find clothing that is inherently safe, comfortable, and exquisitely designed.

We celebrate the spontaneous movement and beautiful wonder of childhood, ensuring every timeless silhouette allows children to move, play, and dream freely. Every detail is deeply crafted to offer essential warmth and inspire countless cherished moments.

Our collections are a journey, starting with a trip to a magnificent city - its elegance, its nostalgia, and the spirit of its people - to inspire a truly unique story each season.

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Designed and Crafted in India

We take immense pride in our roots. Every AUMORE garment is designed and made in India, a country with a rich heritage of textile artistry and craftsmanship. This allows us to oversee every step of the process, ensuring the highest standards of quality, ethical production, and attention to detail in every thread.

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Premium Quality

Our timeless silhouettes are not defined by fleeting trends. Each piece is constructed with exceptional durability and quality fabric, ensuring the clothing holds up to countless washes and active movement

Made to be Loved

True timeless silhouettes that are built to last, satisfying parents with its enduring quality and filling children with pure joy.

Freedom in Every Thread

We ensure unrestricted movement for boundless wonder and play. Our materials are chosen for their supreme softness and flexibility, allowing your child to run, jump, and explore without ever feeling confined, guaranteeing comfort from playtime to naptime.

Traceable, Ethical Craftsmanship

Proudly designed and ethically crafted in India, we promise a transparent production chain rooted in love and integrity. When you choose AUMORE, you are choosing garments that are safe, kind to the planet, and support high standards of artistry.

Meet the Founder

AUMORE is the passion project of Unnika, a mom who understands that the best designs are born from deep love. With a keen eye for design and an unwavering commitment to quality in kids' clothing, Unnika founded AUMORE to bridge the gap between soulful intention and exceptional style. She pours her heart into creating a line that parents can trust and children will adore.

Follow our story as we explore the world, one timeless collection at a time.